Mini Media Meets Aidan Diskin, Ability Property Services

A PARTNER YOU CAN TRUST

Ability Property Services is a leading Property Maintenance company based in Galway and Limerick, with services available nationwide. They offer a complete range of property maintenance services to both residential and commercial clients.

Interview with Aidan Diskin, Managing Director

I recently caught up with Aidan Diskin, Managing Director, where he told me all about his business Ability Property Services. We also had a very productive morning shooting a new promo video and captured lots of behind the scenes footage at Windsor Motors where Aidan purchased another new van to add to his fleet. There is no stopping Ability Property Services going NATIONWIDE!!!!

HOW LONG ARE YOU IN BUSINESS?

Ability Property Services was established in 2012 offering a wide range of Property Maintenance solutions for all property types.

NEED AN EXTRA PAIR OF HANDS?.... WE'RE HERE TO HELP SAY’S AIDAN

We can manage your projects from start to finish. At Ability Property Services we employ highly skilled master craftsmen and approved engineers who specialise in the provision of CARPENTRY, PLUMBING & HEATING, PAINTING & DECORATING, ELECTRICAL AND BUILDING SERVICES.

WHAT TYPE OF SERVICES DO YOU PROVIDE AT ABILITY PROPERTY SERVICES?

Ability Property Services provides Property Maintenance solutions to public, private and commercial clients for all property types. We are based in Galway and Limerick with services available nationwide. We pride ourselves on being amongst the most competitive in the market and our prices also reflect an excellent service at an affordable price.

WHAT SERVICES DO YOU OFFER?

• Plumbing

• Electrical

• Carpentry

• Window and door repair

• Roofing

• Painting and decorating

• Household appliances - repair and replacement service

• Cleaning

• Garden maintenance

• Preparing properties for sale/letting

• Regular inspections of vacant properties

TELL US ABOUT SOME OF THE GREAT REASONS TO CHOOSE ABILITY PROPERTY SERVICES

• SECTORS: We work within a wide range of sectors including commercial, residential, retail, healthcare, hotel & leisure, and industrial.

• GROWTH: Since its establishment the company has grown steadily year on year, based in Galway and Limerick, our services are now available nationwide.

• MANAGEMENT: We currently carry out both scheduled and reactive property maintenance works for clients who require a reliable and cost efficient maintenance company to manage their property portfolios.

• QUALIFIED TEAM: Our highly qualified team consists of builders, carpenters, roofers, electricians, plumbers, painters and decorators along with general handymen and cleaners.

• GREAT VALUE:  We pride ourselves on being amongst the most competitive in the market and our prices also reflect an excellent service at an affordable price.

• EXPERIENCE: We have a wealth of experience in managing our own properties and those of our clients’ to a very high standard. We tailor our services to meet the specific needs of our clients and offer them a personal & committed service.

• PASSION: We have a passion for excellence and strive to deliver an unrivalled customer service. We offer a guaranteed fast response, rapid turnaround, skilled workmanship and superior project management capabilities.

• GUARANTEE: All work undertaken is guaranteed for a minimum of 6 months, conforms to all the latest health and safety requirements and is covered by our full liability insurances and accreditations.

HOW DO PEOPLE GET IN TOUCH

We would love to hear from you! If you have any questions or you would like to discuss any projects with us, please contact us or request a quote!

Call us now on (091) 395 594 8am - 6pm to talk to our friendly team.

VIST OUR WEBSITE www.abilityproperty.ie

FOLLOW US ON FACEBOOK & LINKEDIN

Mini Media Meets... Kerry Manning - Personal Branding Specialist and Marketing Coach

 Kerry Manning

Personal Branding Specialist and Marketing Coach

Tell us about Kerry Manning

I love life.  I am a marketer, a blogger, a speaker, an artist and art teacher and a writer.  

Despite varied interests, my passion is marketing, a field I have worked in for over 30 years.  I get really excited about the marketing process especially branding.  The brand is the core of any marketing plan and I love working with clients to help them develop their personal brand, and in turn develop this into a marketing strategy that delivers tangible results.

We live in a world where everything is online and a strong personal brand and message is very important. We are unique and finding that uniqueness and marketing it is what makes us successful.

What do you offer?

I offer a solution to the busy business person who is overwhelmed by marketing and especially getting themselves out there.  Coaching is a really cost effective way of focussing yourself on what you need in terms of brand and marketing.

Each programme consists of personalised one to one coaching over a period of three or 6 months. It is all individual to your company and challenges and targeted and results driven.  It isn’t a generic course, but rather an investment in your business designed to make a difference to sales.

By using customised practical assignments we work together to develop a brand and a strategy that is unique to your business.  A brand that will draw customers to you.

It is really a combination of coaching and consulting.  We work through a process I call the marketing wheel, where we distil your brand, clearly identify your target customer and the challenges he faces.  Every customer profile is unique and figuring out how your customer consumes information if vital. Finally we look at how you can deliver a solution to your customer’s needs and make the sale.

How does this support the work of a marketing agency such as Mini Media

The two processes work in perfect harmony.  The coaching process is about planning and creating the core brand – getting the messaging right.  An agency such as Mini Media is perfect to make sure that it all happens.  If your brand and message is clear and consise, your logo, website and social media strategy will flow beautifully and will definitely deliver results.  

How is the coaching delivered

I generally work on Skype or Zoom as I find that this is the most time economical for my clients.  Each session is an hour long, but there is definitely a need to put time aside for putting the ideas and techniques into practice.

How can people get in contact with you?

Ideally by email on kerry@kamva.net or via Linkedin or Facebook.  

Sparkle at the g in aid of Tomorrow for Tomás

R-L: Olivia Healy, Shane McLoughlin, Ann-Marie Duggan & Sinéad Carroll (Mini Media)

I was delighted to be able to support Sparkle at the g fashion fundraiser in aid of Tomorrow For Tomás on Friday the 23rd September in the g Hotel .  I had the pleasure of working with Tomás' parents Shane & Ann-Marie McLoughlin and the fantastic fundraiser committee over a 3 month period.  

I also got to hang out with Tomás, such a fun loving and happy boy and I instantly fell in love with his bright and chatty personality.  Tomás, is 6 and a half years  old and has spastic quadriplegic cerebral palsy.  Born at 26 weeks he and his twin arrived unexpectedly into the world.  Sadly his brother Seán passed away after 30 days.  Tomás has no independent movement and he will require life-long supports and very costly equipment.

I was responsible for the digital marketing strategy leading up to the event, including:

• Setting up a Twitter Account
• Online ticket sales
• Facebook Live
• Actively monitoring social media
• Content creation 
• Design of invitations and tickets
• Web design 

The event was a huge success with a total of €13,230 raised.  The funds are being used so that the family home can be adapted for Tomás’ living and care needs, as well as ensuring safe and easy access about the house and garden on his new wheels!

#Sparkleattheg also trended on twitter on the night of the fashion show - Mini Media was very happy with that. 

Pop of Pink At Bellissimo Galway

On the 1st July International Award Winning hair and beauty salon Bellissimo Galway hosted a Pop of Pink at Bellissimo in aid of Breast Cancer Research.   Providing a one-stop shop for all your hair and beauty needs Bellissimo also relaunched their new wig studio known as Wigs at… Bellissimo. 

Wigs at… Bellissimo have been providing expert advice and discreet service to wig wearers in Galway and Ireland for over 14 years. They have extensive knowledge and expertise in fitting wigs and hair pieces.  Their new wig studio will allow clients to experience their wig fitting in a private and spacious environment without interruption. 

The morning kicked off to a great start with light refreshments sponsored by Little Pea Juices and the first 30 donations on the day received a Pop Of Pink Gift.  There was also lots of amazing spot prizes up for grabs thanks to so many generous sponsors including 1st prize a stunning head piece by award winning milliner Suzie Mahony, Blacoe Jewellers, Cocoa Brown, The g Hotel, Eye Cinema, Tribeton, Cappagh Stores, The Connacht Hotel, Anthony Ryans, Stuff 4 Cakes and Treats & Trinkets . 

Pampering was the order of the day... the team at Bellissimo treated everyone to a pop of pink nail polish, while others enjoyed an aroma touch hand massage by Dolores from Irish Health Hour. Chloe, Cheyenne & Emilie were on hand to entertain the little ones with some face painting.  

Thank you so much to everyone that supported this worth cause, with €705 raised on the day going to Breast Cancer Research.   

You can also catch up on more from this event on Facebook, Twitter & Instagram using the #PopOfPinkAtBellissimo

It was an absolute pleasure working with the Bellissimo Team on this wonderful event in aid of Breast Cancer Research. 

L - R Mike O'Connor, Dympna Coyne, Pauline Conlisk & Brendan Murphy

Photo Credits: John Walsh Photography

Blogging For Business

TOP TIPS - STARTING A BLOG

1. Choose A Blog Name
2. Define Your Niche
3. Choose A Platform To Create Your Blog
4. Consider Your Design & Branding
5. Clarify Your Content Strategy
6. Streamline Your Business Across Social Media
7. Write 10 Posts Before Your Blog Goes Live
8. Don't Compare Yourself To Other Blogger
9. Start A Blogging Calandar
10. Join A Network & An Agency 

HOW TO CHOOSE THE PERFECT BLOG NAME

• Remember your blog name is your brand 
• Pronounceable 
• Available domain
• Available social media accounts

DEFINE YOUR NICHE MARKET 

1. Identify Your Interests
2. Discover Your Strengths
3. Determine Your Expertise
4. Name Your Muse
5. Think Outside The Box 

CHOOSING A PLATFORM

1. Wordpress.com
2. Wordpress.org
3. Blogger
4. Squarespace 

DESIGN & BRANDING 

• Layout - your blog should be visually appealing to your reader.  Clean and easy to navigate. 

• Logo & Colour Scheme - Choosing the correct colour for use in your logo and marketing material, you will be communicating the right values to your customers. 

• Profile Photo & About Me - This is like your online CV.  Less is always more.  Include your email address, this is essential. 

CONTENT STRATEGY

• The Content Audit
• Content Analysis 
• The Action Plan 
• Execution 
• Results 

SOCIAL MEDIA

STEPS TO WRITING YOUR BEST BLOG POST

1. Make it Convincing
2. Speak to an Audience of One
3. Keep it Focused
4. Make it Readable and Scannable
5.  Give it a Great Headline
6. Make sure its Shareable
7. Tidy it Up
8. Add a Persuasive Call To Action 

CREATING AN EDITORIAL CALENDAR

MONTHLY THEMES: Start with timely themes like holidays and seasons.  
POST IDEAS: Ask yourself these questions:
- Who am I creating content for?
- What do I want to be known for?
MONTHLY CALENDAR: Figure out what you need to do to prepare and complete the post.

JOIN A NETWORK AND AN AGENCY

Into The West Blogger Network is a network for Bloggers in Ireland to connect, share, learn and network.  The mission is to grow a network of quality Bloggers within the West of Ireland and extend an invitation to the rest of the country and beyond to join in creating a group of passionate and creative individuals that can learn from each other.

Into The West Blogger Network host regular events, attended by Bloggers from all over the country.  Through #itwbnBloggerEvent  they connect Bloggers and Brands.  These events are the perfect way for brands to get their products into the hands of Ireland's blogging community and for #itwbn Bloggers to network and build relationships with Brands and each other. 

Irish Blogger Agency are Ireland's leading agency for Digital Influencer Marketing.  Irish Blogger Agency is home to more than 500 bloggers, vloggers and social influencers.  Connecting Brands & Influencers.